If you have a vacant long term rental then please keep on reading!
Here is a list of things we are doing:
We have reviewed our marketing program and we are doing everything possible to drive tourists to our properties. Our internet placement is the best, we are located right at the top on Google Adword searches, Vacation Google House, and Paperclick adds. Homes are featured on VRBO, Vacation Rentals, Triphomes, Second Porch, Trip Advisor, Rentalo, Gulf Coast, Hutz, Com Walk, Perfect Places, Homeaway, Vacapedia, and Facebook.
Additionally, we are offering several specials, and discounts on our properties. During our low season months, we are implementing a Tour of Homes showcasing select properties upon demand to encourage rentals. Our national, and international E-mail campaign is targeted to generate rentals during mid, and low seasons. If you have any suggestions, I invite you to share them with our staff.
If we can not rent your property, then there is no income.
So what can you do to help? Read on!
My first recommendation is for you to make sure your property is in good condition. As a management company we will do everything possible to maintain your property, but please understand that if it has not been maintained prior to coming on our program, then it going to take time/money to get it in the best condition for your guest's. We also perform bi-yearly assesments, and make recommendations at this time. Remember, a happy renter = a repeat renter!
Finally...Lowering your rental rate
As painful as this may seem, please understand that in most circumstances lowering your rate can make a difference. As we enter the winter season, here are some reasons you should consider lowering your rental rate.
1. We are in an area that is heavily saturated with rentals.
2. The rental season is slowing down, and monthly rentals are great opportunities during this time to help cover costs.
3. During the months of November,and December very few people vacation or relocate due to the Holidays. That generally means that Thanksgiving, Christmas, and New Years are slow times for our industry.
4. The current state of the economy is wreaking havoc on the real estate, and rental market. So many properties are going into forclosure or approaching it. That means the property owners and investors are renting their properties for anything they can get. I mean anything...I have seen some ridiculous low rates on beautiful beach front properties. This is driving rental rates down, just remember, Spring is around the corner!
These tough times call for tough decisions. St. George Island Vacation Properties wants to rent your property, please contact us and let us know if you have any suggestions for specials or advertising, and if you are willing to negotiate your rental rate.
Thanks for being a part of our St. George Island Vacation Properties family, and understanding as we strive to fill your properties with the best possible guest's at the most reasonable rental rate.
Thursday, December 10, 2009
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